Interior Design Magazine tells us their color "first light" is Benjamin Moore & Co.'s 2020 color of the year. It is a warm, rosy pink, much like the first light of dawn. It symbolizes an upbeat and hopeful start to the next ten years in a spectrum comprised largely of pastels. This trend toward expressive, saturated colors signifies a departure from the more subdued Color of the Year 2019, the off-white Metropolitan, which was an intentional departure from that color.
"It's going to be the new decade, and we knew this was a big moment for us to do something interesting," says Hannah Yeo, Color & Design Manager at Benjamin Moore & Co. Today's changing technology, environmental concerns, and cultural and economic influences are all shaping how we live. More than ever, we expect the home to provide security, comfort, community, self-expression, and optimism. We said, what are some of the colors that would really help with that?"
Hence the company's arrival at First Light as well as it's Color Trends 2020 Palette, a spectrum comprised largely of pastels including jade-green Crystalline AF-485, sky-blue Windmill Wings 2067-60, and sunny Golden Straw 2152-50, among others.
"We're always looking at the past and evolving" says Hannah Yeo. "We said let's step back, relax and find the comfort in our own homes. Once we've done that, we're really ready for the next step."
"Now let's use color to express ourselves, be a little more upbeat, and happy." She concludes. "We all need that optimism in our lives."
"Now let's use color to express ourselves, be a little more upbeat, and happy." She concludes. "We all need that optimism in our lives."
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